Representative Engagements

Creating New Revenue Opportunities
(multiple engagements)

Analyze a new market, including sizing, product needs, competition, entry barriers and potential returns.
Develop a strategy and detailed implementation plan for success in this market.
Identify the key value propositions. Define the products.
Validate the value propositions and product specs with key accounts. Close beta accounts and initial orders.
Identify, negotiate and acquire key technologies, vendor relationships and strategic partnerships.
Co-manage product development.
Determine the positioning, promotional plan and pricing. Establish sales channels & hire a sales team.
Implement the product launch.

Identify the capabilities and limitations of a new technology. Match these to "high pain point" market needs. Create a business around the opportunity.
Develop and implement a strategy for moving from a technology-based competitive advantage to a multifaceted set of competitive advantages.

Prepare a business plan for a startup and help them close venture funding. (These engagements usually include development of a compelling business strategy plus establishment of substantial customer traction.)

Develop a 5 year strategy to grow a $50 million semiconductor company to $250 million.
Analyze the US electric power market to identify the best opportunities for an energy company.
Investigate the commercial software opportunities for massively parallel computing. Create a new business to pursue this opportunity.

Assemble a team and do the technical and business due diligence for a multi-hundred million dollar European acquisition.
Perform due diligence on the market potential and revenue forecast for a target acquisition.
Review a defense contractor's military technologies for promising commercial opportunities. Form a spinoff venture and help it close venture capital funding.

Advise a supplier on the deal terms they should seek in licensing their new microprocessor architecture.
Prepare six patents for filing for a client, based on inventions Capital Ideas conceived during an engagement.