Representative Engagements

• Interim President for startups in IT and cleantech / power.
• Interim VP Marketing for semiconductor and systems startups.
• Interim VP Optical Networking for a Fortune 500 company.

Strategy & Business Expansion

• Analyze the US electric power market to identify the best opportunities for an energy company.
• Develop a 5 year strategy to grow a $50 million semiconductor company to $250 million.
• Investigate the commercial software opportunities for massively parallel computing. Create a new business to pursue this opportunity.

Implementation & New Products (multiple engagements)

• Do a competitive analysis of a market, including market sizing.
• Develop a strategy for success in this market and create a detailed implementation plan.
• Define the products and identify the key value propositions. Validate these with key accounts. Line up beta accounts.
• Co-manage product development.
• Determine the positioning, promotional plan and pricing. Establish sales channels. Implement the product launch.

Technology Commercialization (multiple engagements)

• Identify the capabilities and limitations of a new technology. Match these to "high pain point" market needs.
• Develop a strategy for moving from a technology-based competitive advantage to a multifaceted family of competitive advantages.

Startup Fundraising (multiple engagements)

• Prepare a business plan for a startup and help them close venture funding. (These engagements usually include development of a compelling business strategy plus establishment of substantial customer traction.) 

• Assemble a team and do the technical and business due diligence for a multi-hundred million dollar European acquisition.
• Review a defense contractor's military technologies for promising commercial opportunities. Form a spinoff venture and help it close venture capital funding.

• Advise a supplier on the deal terms they should seek during widespread licensing of their new microprocessor architecture.
• Prepare six patents for filing for a client, based on inventions Capital Ideas conceived during an engagement. 

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